Industries

Every industry is different. The fundamentals of growth aren't.

While the products, customers and buying journeys may vary, the strongest businesses all share the same foundations: a clear position in the market, a deep understanding of their customers and the ability to create value that competitors can't easily replicate.

Over the years, we've worked across ecommerce, retail, travel, wellness, luxury, community-led and B2B businesses, helping founders and leadership teams navigate growth, strengthen their brands and uncover new opportunities. The industries below represent the sectors where we've built experience, relationships and a genuine understanding of what makes customers buy.

Businesses should leave a positive impact

Why Your Marketing Isn't Broken. Your Positioning Is.

Aug 3, 2026

Most founders think they need better marketing. In our experience, they usually need better positioning. This article explores why growth often stalls long before a campaign launches, how unclear positioning affects every marketing decision you make, and why we always start with research before talking about websites, SEO or advertising.

Why Your Marketing Isn't Broken. Your Positioning Is.

Property & Emotional Connection

Jul 27, 2026

A behind-the-scenes look at how Be More Fox turned a property client’s website from an informational brochure into a conversion-led site, using competitor research, customer interviews, tone of voice development and strategic site restructuring.

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Every industry is different. The fundamentals of growth aren't.

Industries

Industries

What we believe

thinking blog

Why Your Marketing Isn't Broken. Your Positioning Is.

Property & Emotional Connection

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