Travel & Tourism Growth Consultancy | Brand Strategy for Travel Businesses

Nobody remembers the booking. They remember how it made them feel.

Travel & Tourism

Travel is one of the most emotional purchases people make. Whether it's a honeymoon, family adventure, bucket-list experience or much-needed escape, customers aren't simply buying flights, hotels or itineraries. They're investing in memories, milestones and experiences they'll talk about for years to come.

The strongest travel brands understand this. They don't sell destinations. They sell possibility, excitement and the confidence that every detail has been carefully considered.

The Challenges Facing Travel & Tourism Brands

How We Help

Brands We've Worked With

The travel industry is more competitive than ever. Customers have endless choice, comparison sites have made pricing transparent and online reviews can influence decisions long before a conversation takes place. At the same time, travellers increasingly expect personalised recommendations, seamless experiences and brands they can trust with some of life's most important moments.

The challenge isn't attracting attention. It's creating a position that customers connect with and an experience that makes them choose you over countless alternatives.

At Be More Fox, we help travel and tourism businesses understand what motivates people to book and what keeps them coming back. Through customer insight, positioning, growth strategy and experience design, we help brands create stronger emotional connections, clearer differentiation and more sustainable growth.

Whether you're attracting new customers, building a community, launching new services or preparing for your next stage of growth, we focus on creating long-term value rather than relying on short-term promotions.

We've worked with travel, events and experience-led businesses including Savi Escapes and The Events Company.

From complete brand repositioning and customer journey design to growth strategy, community building and commercial planning, we've helped businesses create stronger foundations for growth while staying true to the experiences that make them special.

Strategic Growth for Travel & Tourism Brands

People may book a holiday in minutes, but they'll remember it for a lifetime.

If you're looking to strengthen your positioning, improve customer loyalty or uncover your next growth opportunity, we'd love to hear what you're building.

Get in touch